Founded in 2014, Yacht Harbour has now gone through nearly 3 years of rapid growth, packed with milestones and interesting events. In this list are 11 things about Yacht Harbour that are not widely known, but we thought were interesting enough to share.



#1 Yacht Harbour started as an Instagram channel

Even though Yacht Harbour's initial plan was to build a web platform for a marketplace of yachts for sale, the company started an Instagram account in August 2014 to get some sort of traction, ahead of the launch of its website in December of that year.

At a time when no yachting media companies were on the platform, the strategy proved successful and saw Yacht Harbour get to 10,000 followers in under 4 months. This, in turn, proved instrumental to getting the first users to Yacht Harbour.



#2 We power instant results for a Top 5 search engine

Another little known fact about Yacht Harbour is that the company's index powers an instant result snippet for search engine, DuckDuckGo. One of the 5 available search settings on an iPhone, DuckDuckGo is a search engine built with privacy in mind.

Any user searching for a particular yacht on the platform, will see on top of search results an image of the yacht with it's main specifications, which DuckDuckGo displays using an API built by Yacht Harbour on top of its database for the search engine.



#3 News coverage was first meant as a content marketing play

Even though our audience is now spread evenly across its superyacht marketplace and its news section, Yacht Harbour's editorial coverage was started only in October 2015 to act as a content marketing vehicle for its search platform.

Despite these plans, news coverage rapidly evolved and grew to serve the purposes of a true media company, which Yacht Harbour has since become. Stories broken by our news department are now often used as sources by international media such as the BBC, CNBC and others.



#4 We built a chat bot to answer any yachting question

Developed in a wave of growing excitement over chat bots, Brook became the first chat bot in yachting that used a combination of machine learning, natural language recognition and big data to answer any question related to yacht.

Although Brook was since retired due to a lack of users, Yacht Harbour did manage to build a working version, answering over 80% of asked questions. Its original interface can still be seen here. When live it was even accessible from the Telegram messaging platform.



#5 Our content can be found on Forbes and Business Insider

As part of its content distribution strategy, Yacht Harbour struck deals with Business Insider to distribute part of its English-language content and to contribute stories to the French and Russian versions of Forbes.

With news stories around yachting and articles trying to open up the field to a more general audience, this content was read over 2 million times so far in 2017.



#6 We ran a crowdfunding campaign in our first year

Far from today's peak of attention around ICOs, Yacht Harbour ran a crowdfunding campaign in 2015 as an experiment, ahead of the launch of its charter marketplace to offer heavily discounted deals and lifetime advantages for participants.

Through the campaign, Yacht Harbour raised just under $3,000 from a series of contributors. The value of some the items offered then by Yacht Harbour has grown over 1,000x today.



#7 We get 10 million impressions of our content every month

Having rapidly grown from the 23 visitors Yacht Harbour on the day of it's launch, the company's combined channels now reach over 10 million impressions every month. This figure includes Yacht Harbour's website traffic, social media reach and audience on third-party platforms.



#8 There are sometimes easter eggs on Yacht Harbour

Sometimes overtaken by the holiday spirit, Yacht Harbour's homepage can sometimes change to adopt a special skin for limited times as seen above. So far, the company has dressed up its website for Halloween, Christmas and New Year's Eve but other events may soon be coming.



#9 One million minutes are spent watching Yacht Harbour's videos monthly

Playing an increasingly important role for any media company, videos have been a key to Yacht Harbour's success as well with over 800 days worth of videos being watched on our platform every month. The latest Black Pearl video alone reached over 3 million impressions on our network.



#10 Our Facebook page outranks its nearest competition 10 to 1

Owing much of its success to social media, Yacht Harbour has always tried to dominate the space in the superyacht sector and Facebook is currently the most reflective of this paradigm. Whereas Yacht Harbour gets 36,500 engagements on its page every week, the nearest competition currently sits at 3,300 engagements per week.



#11 It took us over 20,000 hours to build the Timeline platform

A major step forward in yacht search, Yacht Harbour's Timeline platform was launched in May 2017 after over 20,000 hours of research. The platform, compared to a Bloomberg terminal for yachting, lets its subscribers track the market in real time, discover the story behind any yacht and find the best deals on the market with big data.

Photos by Julien Hubert

Latest News

Night Fury II Launched by Columbus Yachts
Columbus Yachts proudly announces the launch of the first unit of its Atlantique model, the magnificent Night Fury II, marking the beginning of a new era in luxury seafaring. Amidst a jubilant ceremony attended by the Owner and their family, Night Fury II emerged from the shipyard as a testament to unparalleled craftsmanship and design.Crafted with precision and passion, Night Fury II, a Columbus Atlantique 43-meter vessel, features a steel hull and aluminum superstructure, embodying elegance and performance in every detail. Designed by the renowned Hot Lab studio, the exterior and interior reflect the "Architecture for Voyagers" philosophy, offering a harmonious blend of style, functionality, and comfort tailored for extraordinary sea journeys.The exterior design evokes the fluidity of a sailing yacht, with soft, organic lines and a sleek profile reminiscent of a smoothly sculpted shell. The innovative "sailing-type" stern features a central swimming pool surrounded by a captivating C-shaped seating area, creating an immersive experience close to the water's edge.Inside, Night Fury II welcomes guests with expansive living spaces, seamlessly integrating with the surrounding seascape. The main and upper decks provide panoramic views and ample relaxation areas, ensuring unparalleled comfort for the Owner and their guests.Accommodating up to 12 guests in 6 luxurious cabins, including 2 VIP cabins and 4 double cabins, Night Fury II offers unrivaled comfort and privacy. Additionally, the crew quarters provide accommodation for up to 8 crew members, ensuring impeccable service throughout the voyage.Equipped with twin Cat C32 Acert engines delivering exceptional power and performance, Night Fury II achieves a maximum speed of 15.5 knots, allowing for swift and smooth cruising across the seas.As Night Fury II sets sail into the horizon, guided by Ocean Drive, it epitomizes the pinnacle of luxury exploration, promising unforgettable adventures on the high seas for its fortunate Owner and guests.Palumbo Superyachts began to take root in 2008, when the Columbus Yachts brand was established, and in 2011 launched its first 54 meter superyacht, emblematically christened “Prima” (“the First”). Currently, Palumbo Superyachts comprises a representative office in Monaco and a logistics network of five shipyards in the Mediterranean (Ancona, Malta, Marseille, Naples, and Savona), and also operates the following brands: ISA Yachts, Extra Yachts, Columbus Yachts, Mondomarine and Palumbo SY Refit.Credits: Columbus Yachts
75m XP75 Unveiled by Nauta Design
In a realm where innovation meets luxury, Nauta Design's Martino Majno unveils the dream motor yacht of every explorer's fantasy – the Nauta XP75. Stretching an impressive 75 meters in length and boasting a beam of 12.8 meters, the XP75 transcends the boundaries of traditional exploration vessels. This project, meticulously engineered by Azure Naval Architects, epitomizes the pinnacle of maritime sophistication, with a comprehensive 200-page specification document cementing its readiness for construction.Crafted with an unwavering commitment to flexibility, the XP75 emerges as an Ice Class yacht, designed to navigate temperatures ranging from -20°C to 40°C, ensuring seamless voyages from the Arctic to the Caribbean. A testament to its eco-conscious ethos, extensive studies have been conducted to optimize operational efficiency and minimize fuel consumption. Innovative features such as double-glazed windows for heat retention and engine cooling water recycling underscore its dedication to sustainability.The XP75's exterior exudes a rugged masculinity, tempered with Nauta's signature elegance and refinement. Embracing the philosophy of 'less is more,' the vessel's clean lines and chamfered edges epitomize understated sophistication. Meticulously curated exterior details, including precisely positioned Z-shaped fashion plates and a sleek, dark-painted bridge, lend the vessel a low-slung silhouette, despite its substantial 1,900 GT volume.Designed to accommodate 12 discerning guests and 24 crew members, the XP75 blends opulence with practicality. A meticulously planned layout ensures luxurious comfort, with separate walk-in fridge-freezers, a dry store, and a laundry and linen store catering to the vessel's autonomous vocation. The lower deck boasts a 150-square-meter garage, housing three tenders, a mini-submarine, and an array of water toys. Meanwhile, the 'Sea Lounge' offers a tranquil retreat, complete with a sauna, beauty salon, and hammam.The upper deck is dedicated to the owner's exclusive use, featuring a forward-facing stateroom with panoramic views and a private deck with a hot tub. An innovative telescopic mast and covered mooring deck transform the foredeck into a helipad, while the sky lounge and aft deck provide idyllic settings for entertainment and dining.Ascending to the sundeck reveals an unrivaled vantage point, boasting a third pool with a mesmerizing waterfall feature. Surrounded by plush sunpads and shaded seating, this oasis epitomizes relaxation and indulgence amidst the open seas.With its impressive specifications, including a length overall of 74.85 meters, a maximum beam of 12.80 meters, and a gross tonnage of 1,900 GT, the Nauta XP75 stands as a beacon of luxury exploration. Its diesel-electric or hybrid propulsion options, coupled with its environmentally conscious design, ensure a seamless blend of performance, sustainability, and unparalleled comfort on the high seas.Credits: Nauta Design
Sanlorenzo To Attend Palma International Boat Show
Nestled at the picturesque Moll Vell marina, the Palma International Boat Show promises a showcase of maritime elegance and innovation from April 25th to 28th, 2024. Among the standout exhibits are two exceptional yachts from Sanlorenzo and two groundbreaking crafts from Bluegame, a subsidiary of Sanlorenzo.SP110Sanlorenzo Yachts UK presents the Sanlorenzo SP110 and SD96, along with the Bluegame BGX63 and BG54. These four vessels epitomize Sanlorenzo's commitment to innovative design, impeccable craftsmanship, and sustainable practices.SP110Nick Hatfield, Sales Manager at Sanlorenzo Yachts UK, expresses excitement about the show, stating, "With its 40th Anniversary celebrations, this year’s Palma International Boat Show is shaping up to be one of the largest on-water boat shows in Europe in 2024 and will be well worth the short flight from the UK to Mallorca."SD96The Sanlorenzo SP110, the first model in the Smart Performance line, offers a perfect blend of performance and comfort. With a cruising speed of 35 knots (max. 40 knots), it accommodates up to eight guests and five crew members. Its chic interiors by Lissoni & Partners and eco-conscious power package set new standards in the sports yacht market.BGX63Meanwhile, the Sanlorenzo SD96, inspired by the trans-Atlantic liners of the 1930s, combines luxury with functionality. Built over three decks, it accommodates up to ten guests and five crew members without compromising on performance. Advanced hull design and cutting-edge technology ensure smooth cruising and exceptional maneuverability.BG54The Bluegame BGX63 and BG54 redefine yacht design with their distinctive layouts and cutting-edge technology. The BGX63 offers an unparalleled connection to the water, while the BG54 boasts class-leading ergonomics and functionality, making them both standout choices for adventurous yacht enthusiasts.Sanlorenzo was founded in 1958 in Viareggio by yacht builder Gionvanni Jannetti. In 2005, Massimo Perrotti became the majority shareholder in the shipyard. Sanlorenzo builds yachts ranging from 28.60 to 73 meters in length. Credits: Sanlorenzo
Bering Yachts Celebrates Keel-Laying for Debut Catamaran
Bering Yachts marked a significant milestone as they laid the keel for their inaugural catamaran, the B60 CAT, at their Antalya shipyard in Turkey.Renowned for their steel and aluminum exploration vessels spanning 20 to 50 meters, Bering Yachts has responded to increasing demand by introducing hydrofoil-supported catamarans under the Bering Marine brand, expanding their portfolio to include multi-hull exploration vessels. Unveiled as a model at the 2024 Palm Beach International Boat Show, the B60 CAT represents the first of its kind crafted by Bering Yachts in their Antalya shipyard.Measuring 18.9 meters in length, with an 8.6-meter beam and a displacement of 62.8 tonnes, the B60 CAT offers a range of configurations. The selected design features a grand master bedroom, two guest staterooms, a crew cabin, and a closed flybridge, among other options.Propelled by two Cummins engines, the B60 CAT achieves a cruise speed of 12-13 knots, with a maximum speed of 15 knots. With an anticipated range surpassing 3,000 nautical miles and a shallow 1.4-meter draft, this vessel is poised to navigate the Caribbean, coastal waters, and inland bodies of water with ease.<iframe width=560 height=315 src=https://www.youtube.com/embed/sNyyzsrvHFs?si=-dHN5_HhXPYIy7u1 title=YouTube video player frameborder=0 allow=accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share referrerpolicy=strict-origin-when-cross-origin allowfullscreen></iframe>The main deck boasts a versatile 50-square-meter interior space, comprising a lounge area with a high/low table, a galley equipped with a bar, and a dining area. Additionally, a 27.7-square-meter boat deck serves as storage for tender boats or water toys, while access to the flybridge deck is provided via open-air stairs. Completing the ensemble, a 10-square-meter swimming platform on the lower deck can be raised to extend the cockpit area, enhancing onboard leisure options.Bering Yachts designs and builds semi-custom, steel-hulled expedition yachts and luxury trawler yachts ranging in size from 20m to 45m. Bering Yachts employ over 200 skilled craftsmen in our modern shipbuilding facility in Antalya, Turkey. Credits: Bering Yachts
Antonini Navi at Haikou International Boat Show in China
Antonini Navi has received a special invitation to participate in the Haikou Boat Show, held as part of the China International Consumer Products Expo in Hainan from April 13 to 18. This esteemed event will shed light on investment opportunities for shipyards and industry operators in Hainan, the province in China closest to Macau and Hong Kong.As a key participant, Antonini Navi will play a prominent role at the Haikou International Boat Show within the larger framework of the China International Consumer Goods Expo. Set against the backdrop of the 170,000-square-meter marina facilities in Haikou, the capital city of Hainan province, this event marks a significant step forward for the region. With Hainan poised to become a Free Trade Port by 2025, the prospects for becoming a strategic hub for international yachting are brighter than ever, thanks to the array of benefits and incentives offered to the industry.Walter AntoniniWalter Antonini, Business Development & Marketing Manager at Antonini Navi, has been invited to share insights at a panel discussion attended by industry professionals and government representatives. He will delve into investment opportunities for shipyards, including Antonini Navi's potential involvement in the Hainan region. Walter will present Antonini Navi's vision and the opportunities available for Hainan to attract foreign investors."Participating in this boat show allows Antonini Navi to gain a deeper understanding of the unique needs and cultural nuances of the Chinese market," explains Walter Antonini. "Building strong guanxi, or relationships, with the local culture and key government officials is essential in China. This event aligns with our company's commitment to crafting bespoke yachts tailored to individual preferences."During his presentation, Walter Antonini will spotlight the Gulf of La Spezia and the Miglio Blu (Blue Mile), the renowned shipbuilding district where Antonini Navi is a proud member. This district, home to some of the industry's most prestigious superyacht yards, exemplifies successful collaboration within the maritime sector.The Pertusola shipyard in the Gulf of La Spezia was bought by Walter Antonini in 1977. Since then, Antonini Navi has been a family-held leader in superyacht custom build and refitting.Credits: Antonini Navi