Founded in 2014, Yacht Harbour has now gone through nearly 3 years of rapid growth, packed with milestones and interesting events. In this list are 11 things about Yacht Harbour that are not widely known, but we thought were interesting enough to share.



#1 Yacht Harbour started as an Instagram channel

Even though Yacht Harbour's initial plan was to build a web platform for a marketplace of yachts for sale, the company started an Instagram account in August 2014 to get some sort of traction, ahead of the launch of its website in December of that year.

At a time when no yachting media companies were on the platform, the strategy proved successful and saw Yacht Harbour get to 10,000 followers in under 4 months. This, in turn, proved instrumental to getting the first users to Yacht Harbour.



#2 We power instant results for a Top 5 search engine

Another little known fact about Yacht Harbour is that the company's index powers an instant result snippet for search engine, DuckDuckGo. One of the 5 available search settings on an iPhone, DuckDuckGo is a search engine built with privacy in mind.

Any user searching for a particular yacht on the platform, will see on top of search results an image of the yacht with it's main specifications, which DuckDuckGo displays using an API built by Yacht Harbour on top of its database for the search engine.



#3 News coverage was first meant as a content marketing play

Even though our audience is now spread evenly across its superyacht marketplace and its news section, Yacht Harbour's editorial coverage was started only in October 2015 to act as a content marketing vehicle for its search platform.

Despite these plans, news coverage rapidly evolved and grew to serve the purposes of a true media company, which Yacht Harbour has since become. Stories broken by our news department are now often used as sources by international media such as the BBC, CNBC and others.



#4 We built a chat bot to answer any yachting question

Developed in a wave of growing excitement over chat bots, Brook became the first chat bot in yachting that used a combination of machine learning, natural language recognition and big data to answer any question related to yacht.

Although Brook was since retired due to a lack of users, Yacht Harbour did manage to build a working version, answering over 80% of asked questions. Its original interface can still be seen here. When live it was even accessible from the Telegram messaging platform.



#5 Our content can be found on Forbes and Business Insider

As part of its content distribution strategy, Yacht Harbour struck deals with Business Insider to distribute part of its English-language content and to contribute stories to the French and Russian versions of Forbes.

With news stories around yachting and articles trying to open up the field to a more general audience, this content was read over 2 million times so far in 2017.



#6 We ran a crowdfunding campaign in our first year

Far from today's peak of attention around ICOs, Yacht Harbour ran a crowdfunding campaign in 2015 as an experiment, ahead of the launch of its charter marketplace to offer heavily discounted deals and lifetime advantages for participants.

Through the campaign, Yacht Harbour raised just under $3,000 from a series of contributors. The value of some the items offered then by Yacht Harbour has grown over 1,000x today.



#7 We get 10 million impressions of our content every month

Having rapidly grown from the 23 visitors Yacht Harbour on the day of it's launch, the company's combined channels now reach over 10 million impressions every month. This figure includes Yacht Harbour's website traffic, social media reach and audience on third-party platforms.



#8 There are sometimes easter eggs on Yacht Harbour

Sometimes overtaken by the holiday spirit, Yacht Harbour's homepage can sometimes change to adopt a special skin for limited times as seen above. So far, the company has dressed up its website for Halloween, Christmas and New Year's Eve but other events may soon be coming.



#9 One million minutes are spent watching Yacht Harbour's videos monthly

Playing an increasingly important role for any media company, videos have been a key to Yacht Harbour's success as well with over 800 days worth of videos being watched on our platform every month. The latest Black Pearl video alone reached over 3 million impressions on our network.



#10 Our Facebook page outranks its nearest competition 10 to 1

Owing much of its success to social media, Yacht Harbour has always tried to dominate the space in the superyacht sector and Facebook is currently the most reflective of this paradigm. Whereas Yacht Harbour gets 36,500 engagements on its page every week, the nearest competition currently sits at 3,300 engagements per week.



#11 It took us over 20,000 hours to build the Timeline platform

A major step forward in yacht search, Yacht Harbour's Timeline platform was launched in May 2017 after over 20,000 hours of research. The platform, compared to a Bloomberg terminal for yachting, lets its subscribers track the market in real time, discover the story behind any yacht and find the best deals on the market with big data.

Photos by Julien Hubert

Latest News

Fifth Mangusta Oceano 50 Launched by Overmarine Group
Overmarine Group has launched the fifth hull in its Mangusta Oceano 50 series, a 50-meter displacement yacht measuring just below 500 GT. The vessel features exterior and interior design by Alberto Mancini in collaboration with the shipyard's technical department.The yacht's layout emphasizes indoor-outdoor connectivity through floor-to-ceiling windows and expansive glazing. Accommodation includes five cabins, with a full-beam master suite on the main deck featuring an automated balcony. The lower deck houses four guest cabins and a gymnasium.Outdoor amenities comprise three connected beach club terraces, two swimming pools (including a 6.5×2.6-meter pool with countercurrent system), and multiple lounge/dining areas across the decks. The sun deck infinity pool creates a visual connection with the horizon.Power comes from twin MTU 12V 2000 M86 engines (1,700hp each), delivering a 16-knot top speed and 4,500-nautical-mile range at 11 knots. Moran Yachts facilitated the sale of this fifth Oceano 50 unit.The launch follows four previous deliveries in the Oceano 50 series since its introduction. Overmarine Group was founded in 1985 by the Balducci family. The shipyard builds open and displacement power superyachts under the Mangusta and Mangusta Oceanco brand names. Credits: Overmarine Group
Horizon Yachts' New FD80 Model Set for European Debut
Horizon Yachts has completed construction of the 15th hull in its FD80 series, a 24.6-meter motoryacht that will make its European debut at both the Cannes Yachting Festival and Monaco Yacht Show in September. This marks the first FD80 model specifically configured for the European market.The yacht features design collaboration with Dutch designer Cor D. Rover, incorporating an open-plan interior layout with floor-to-ceiling windows. Interior finishes include bleached teak and brushed gunmetal detailing throughout the cabinetry. The owner has specified several custom features, including large-format televisions in both the main saloon and master suite.Accommodations are arranged for eight guests across four staterooms, with a full-beam master suite on the main deck and three additional guest cabins below. The crew area accommodates four staff with direct access to the beach club.Exterior spaces include multiple social areas, with a hot tub and teppanyaki grill on the bridge deck, along with flexible aft deck space that can serve as either a lounge or tender storage area. The foredeck features a dining setup with sunpads.Powered by twin MTU engines, the yacht incorporates Horizon's Skyline superstructure design and a fully enclosed wheelhouse. The FD80 will be available for viewings at both European boat shows before delivery to its owner. The Fast Displacement series represents a significant portion of Horizon Yachts' current production output.Founded in 1987, Horizon Yachts has celebrated 35 years as one of the largest luxury yacht builders in the world as well as the number one builder in the Asia Pacific region. In the past three decades, Horizon has delivered over 855 luxury yachts, with more than 220 of these over 80 feet in length. Popular models ranging from 52 to 150 feet include motor yachts, superyachts, power catamarans, expedition yachts, and fast displacement motor yachts.Credits: Horizon Yachts
U-Boat Worx Reaches 20-Year Milestone with 60 Submersibles Delivered
Dutch submersible manufacturer U-Boat Worx celebrates its 20th anniversary in 2025, having delivered 60 submarines worldwide since its 2005 founding. The company specializes in private, scientific, and commercial underwater vehicles, with models ranging from personal submersibles to research vessels."Since inception, the company has logged tens of thousands of dive hours," stated Wilbert Beilsma, Commercial Director at U-Boat Worx. The manufacturer maintains service hubs in Curaçao, Europe, and the U.S., providing lifecycle support including pilot training and spare parts for all models.Technical innovations include full acrylic pressure domes and lithium-ion battery systems. U-Boat Worx offers multiple ownership options: full purchase, leasing, wet lease (with crew), and charter arrangements. The company's submersibles are compatible with superyacht platforms, with integration services available.Current operations span private exploration, marine research, and emerging defense applications. "We remain driven by the same spirit that launched our first submersible," said Marketing Director Roy Heijdra. The manufacturer continues developing new models while supporting its existing fleet of operational submarines.Founded in 2005, U-Boat Worx leads the global market in designing and manufacturing submersibles for private, research, and cruise industries. With over 60 operational units worldwide, the company prioritizes safety, performance, and comfort, continuously innovating underwater exploration technologies.Credits: U-Boat Worx
New Benetti Oasis 34 Motor Yacht Listed for Sale
The newly delivered Benetti Oasis 34 motor yacht Y has entered the brokerage market with Mark Seaton of Yacht. The 34.4-meter vessel was delivered in May 2025 and remains under full shipyard warranty. Currently berthed at Benetti’s shipyard in Viareggio, Italy, the yacht is available for immediate delivery.Designed by RWD, the Oasis 34M series features a distinctive Oasis Deck with fold-down bulwarks, a glass-sided infinity pool, and a spacious beach club area. The yacht’s streamlined profile, extended overhangs, and open-plan layout reflect Benetti’s approach to indoor-outdoor living.The interior design, created by Bonetti/Kozerski Architecture of New York, combines warm greys and natural tones with contemporary elements. The accommodation includes five staterooms for up to 10 guests, with a full-beam owner’s suite on the main deck and four guest cabins below. The crew quarters can accommodate seven staff members.The 269 GT yacht is powered by twin 1,380hp MTU diesel engines, providing a top speed of 16 knots and a cruising speed of 14.5 knots. The vessel sails under the Marshall Islands flag. The asking price for the yacht is €17,500,000, excluding VAT. It represents the only Benetti Oasis 34M from 2025 currently available on the market worldwide. The vessel was built under the supervision of experienced owners and a leading maritime consultancy, ensuring high-quality construction and finishing.Credits: Yacht Harbour Archive
IPYD Studio Unveils 80m AETHER Concept for Oceanco's Simply Custom Range
Athens-based design studio IPYD has revealed Aether, an 80-meter superyacht concept developed for Oceanco's Simply Custom platform. The design features triangular geometric motifs throughout its exterior, referencing concepts of balance and harmony from ancient Greek philosophy.Presented at the 2023 Fort Lauderdale International Boat Show, Aether joins Oceanco's portfolio of semi-custom concepts built on a standardized technical platform by Lateral Naval Architects. Initial renderings show a continuous exterior profile with an open-plan beach club featuring spa facilities and lounge areas.The Simply Custom range offers owners design flexibility while utilizing pre-engineered naval architecture. Aether follows previous concepts including Ani by Vallicelli Design and Dunes by the Touch Studio. Oceanco has not disclosed construction timelines or technical specifications for the Aetherconcept.Oceanco was founded in 1987. Right now it is a world-class builder of custom superyachts up to the 140 meters range. Oceanco works with world-known designers such as Terence Disdale, Nuvolari-Lenard, Espen Oeino, Sam Sorgiovanni, Igor Lobanov, Tim Heywood and Andrew Winch to create some of the timeless and award-winning yachts afloat today.Credits: IPYD