Founded in 2014, Yacht Harbour has now gone through nearly 3 years of rapid growth, packed with milestones and interesting events. In this list are 11 things about Yacht Harbour that are not widely known, but we thought were interesting enough to share.



#1 Yacht Harbour started as an Instagram channel

Even though Yacht Harbour's initial plan was to build a web platform for a marketplace of yachts for sale, the company started an Instagram account in August 2014 to get some sort of traction, ahead of the launch of its website in December of that year.

At a time when no yachting media companies were on the platform, the strategy proved successful and saw Yacht Harbour get to 10,000 followers in under 4 months. This, in turn, proved instrumental to getting the first users to Yacht Harbour.



#2 We power instant results for a Top 5 search engine

Another little known fact about Yacht Harbour is that the company's index powers an instant result snippet for search engine, DuckDuckGo. One of the 5 available search settings on an iPhone, DuckDuckGo is a search engine built with privacy in mind.

Any user searching for a particular yacht on the platform, will see on top of search results an image of the yacht with it's main specifications, which DuckDuckGo displays using an API built by Yacht Harbour on top of its database for the search engine.



#3 News coverage was first meant as a content marketing play

Even though our audience is now spread evenly across its superyacht marketplace and its news section, Yacht Harbour's editorial coverage was started only in October 2015 to act as a content marketing vehicle for its search platform.

Despite these plans, news coverage rapidly evolved and grew to serve the purposes of a true media company, which Yacht Harbour has since become. Stories broken by our news department are now often used as sources by international media such as the BBC, CNBC and others.



#4 We built a chat bot to answer any yachting question

Developed in a wave of growing excitement over chat bots, Brook became the first chat bot in yachting that used a combination of machine learning, natural language recognition and big data to answer any question related to yacht.

Although Brook was since retired due to a lack of users, Yacht Harbour did manage to build a working version, answering over 80% of asked questions. Its original interface can still be seen here. When live it was even accessible from the Telegram messaging platform.



#5 Our content can be found on Forbes and Business Insider

As part of its content distribution strategy, Yacht Harbour struck deals with Business Insider to distribute part of its English-language content and to contribute stories to the French and Russian versions of Forbes.

With news stories around yachting and articles trying to open up the field to a more general audience, this content was read over 2 million times so far in 2017.



#6 We ran a crowdfunding campaign in our first year

Far from today's peak of attention around ICOs, Yacht Harbour ran a crowdfunding campaign in 2015 as an experiment, ahead of the launch of its charter marketplace to offer heavily discounted deals and lifetime advantages for participants.

Through the campaign, Yacht Harbour raised just under $3,000 from a series of contributors. The value of some the items offered then by Yacht Harbour has grown over 1,000x today.



#7 We get 10 million impressions of our content every month

Having rapidly grown from the 23 visitors Yacht Harbour on the day of it's launch, the company's combined channels now reach over 10 million impressions every month. This figure includes Yacht Harbour's website traffic, social media reach and audience on third-party platforms.



#8 There are sometimes easter eggs on Yacht Harbour

Sometimes overtaken by the holiday spirit, Yacht Harbour's homepage can sometimes change to adopt a special skin for limited times as seen above. So far, the company has dressed up its website for Halloween, Christmas and New Year's Eve but other events may soon be coming.



#9 One million minutes are spent watching Yacht Harbour's videos monthly

Playing an increasingly important role for any media company, videos have been a key to Yacht Harbour's success as well with over 800 days worth of videos being watched on our platform every month. The latest Black Pearl video alone reached over 3 million impressions on our network.



#10 Our Facebook page outranks its nearest competition 10 to 1

Owing much of its success to social media, Yacht Harbour has always tried to dominate the space in the superyacht sector and Facebook is currently the most reflective of this paradigm. Whereas Yacht Harbour gets 36,500 engagements on its page every week, the nearest competition currently sits at 3,300 engagements per week.



#11 It took us over 20,000 hours to build the Timeline platform

A major step forward in yacht search, Yacht Harbour's Timeline platform was launched in May 2017 after over 20,000 hours of research. The platform, compared to a Bloomberg terminal for yachting, lets its subscribers track the market in real time, discover the story behind any yacht and find the best deals on the market with big data.

Photos by Julien Hubert

Latest News

Exclusive : 111-metre superyacht project TIS
German shipbuilder Lurssen launched their first superyacht in the year 2018 in Rendsburg - 111-metre project TIS. Next, she will be outfitted, before her sea trials. This massive volume yacht, Project TIS was commissioned for a long-time charter client of Moran Yacht & Ship, who has over the past seven years, chartered some of the largest and highest quality motor yachts in the world. This experience has led to owner input on nearly every level, from guest accommodations to propulsion package selection, all the way to crew area design.With an interior and exterior styling by Andrew Winch Design, Project TIS will feature 2 helicopter pads, a 12 meter swimming pool, a resort inspired spa in the aft of the vessel, and palatial staircases that to date have only been seen in palaces. Her tender garage will accommodate 2 13 meter tenders, 2 additional 10 meter tenders, a submarine, and a abundant selection of other water toys. Lack of space will not be an issue for this family-oriented owner. In addition to a massive private owner’s deck, eleven other guests staterooms will accommodate twenty-two additional guests in absolute comfort.TIS is expected to be delivered later this year.All photos by Klaus Jordan.
Two beautiful Van Der Valks on show in Cannes
With just a couple of weeks to go before the Cannes Yachting Festival opens its doors on 11 September, the Van Der Valk team is very much looking forward to this fantastic boat show.After the success of last years, we’re delighted to present two members of the Van Der Valk fleet. The 27M Explorer "Seawolf Explorer" will be on display on the Super Yacht Extension at berth number SYE035. We will also have a dedicated lounge tent next to the yachts at SYE220, ready to welcome you and discuss how Van Der Valk might be of service. Furthermore we will display 25M Raised Pilothouse "Jangada" at the brokerage section in Port Canto.Both these superyachts have distinctive designs and showcase the many options available at Van Der Valk. We look forward to meeting you in Cannes any time from Tuesday 11 September to Sunday 16 September.
54-metre superyacht Mischief for sale
54-metre superyacht Mischief was launched in 2006 by Italian shipyard Baglietto and was regularly refitted, with the latest in 2018. With newly painted French Navy hull and white boot stripes, her racy lines cuts a sleek form on the water. Her interiors are just as special - the dramatic use of white reflective surfaces accented with blues and blacks gives her a real sense of identity. Large photographs of stars of the screen, music and fashion add to the relaxed, fun feel.Mischief accommodates 12 guests in 6 cabins including a luxurious full-beam master suite, 3 VIP double guest cabins and 2 twin guest cabins. Timeless styling, beautiful furnishings and sumptuous seating feature throughout her living areas to create an elegant and comfortable atmosphere. Her crew quarters are for 14 people. The spaces are fashion-forward rather than formal, inviting relaxation and enjoyment. The main salon features a large marble bar, with back-lit mirrored wine and glass racks - a theme found in two further wine stores within the cabins. The upper deck sky lounge is yet another bright white space, with curving glass bays inviting you out to the dining and eating areas on the aft deck. One of the VIP cabins also enjoys this vantage point. The full master suite lies forward on the main deck, with two further large doubles and smaller twins on the lower deck. These twin rooms would be great for children - and with beam all the entertainment on offer they’ll barely spend any time in their cabins - or get up to Mischief! The twin cabins aslo convert to super kings in the case there may be a full group of adult couples on board. Mischief's impressive leisure and entertainment facilities make her ideal yacht for socialising and entertaining with family and friends, as well as a good option for charter. She boasts sundeck gym equipment, eight-person Sienna SPA Pool, state of the art audiovisual equipment, extensive water toys including a Jet Skis, Jetlev, flyboard, fishing gear, Seabobs and Paddleboards. The inflatable slide lets you slip off the bow, then you can to climb back up via the over-water climbing wall or take to the floating pontoons from the stern where you can relax on loungers right on the water.She features an ultra-modern stabilization system that reduces roll motion effect and ensure the ultimate comfort throughout the cruise. With a cruising speed of 17 knots, a maximum speed of 15 knots and a range of 4,500nm from her 90,000-litre fuel tanks, she is the perfect combination of performance and luxury.Mischief underwent an extensive 2015/2016 refit which included new carpets, new furniture and TVS throughout, deck updates and installation of the latest in AV technology. Her refit in 2017 saw her addition of a stunning new cocktail bar and a 3x2m video wall in the main salon. And most recently, in 2018, Mischief had it latest refit. Mischief is asking € 24,000,000.
111-metre superyacht TIS launched
German shipbuilder Lurssen launched their first superyacht in the year 2018 in Rendsburg - 111-metre project TIS. Next, she will be outfitted, before her sea trials. This massive volume yacht, Project TIS was commissioned for a long-time charter client of Moran Yacht & Ship, who has over the past seven years, chartered some of the largest and highest quality motor yachts in the world. This experience has led to owner input on nearly every level, from guest accommodations to propulsion package selection, all the way to crew area design.With an interior and exterior styling by Andrew Winch Design, Project TIS will feature 2 helicopter pads, a 12 meter swimming pool, a resort inspired spa in the aft of the vessel, and palatial staircases that to date have only been seen in palaces. Her tender garage will accommodate 2 13 meter tenders, 2 additional 10 meter tenders, a submarine, and a abundant selection of other water toys. Lack of space will not be an issue for this family-oriented owner. In addition to a massive private owner’s deck, eleven other guests staterooms will accommodate twenty-two additional guests in absolute comfort.TIS is expected to be delivered later this year. Lead photo by P.Gonschorek
69-metre superyacht Spectre built for John Staluppi, with a passion for James Bond, speed and technology
Recommended articles : Serial yacht owners: Spectre; Inside John Staluppi's Bond themed superyacht fleet.After “Quantum of Solace” and “Diamonds Are Forever”, “Spectre” is the third yacht launched by Benetti for talented New York businessman John Staluppi. Motor yacht “Spectre” is a 69-meter Full Custom Mega Yacht with a steel hull and an aluminium superstructure on five decks. The name pays tribute once again to James Bond, while the hull by Dutch firm Mulder Design aims to deliver extraordinary performance for yachts this size and is fitted with the new Ride Control technology by Naiad Dynamics. The interior design by Benetti’s Interior Style Department brings to mind the Art Deco and Liberty moods of certain French interiors, while the flowing, contemporary exterior contours are designed by Giorgio M. Cassetta.The owner chooses Benetti for the third time and, as usual, celebrates his passion for James Bond, the leading character in the series of films inspired by the novels of Ian Fleming. John Staluppi who has fallen in love with Made in Italy excellence, has named his latest megayacht, a Full Custom launched yesterday in Livorno, “Spectre” after the title of the famous 2015 film starring 007.The plans for this original boat were developed around the latest marine technologies and combining different styles and philosophies of interior decoration, with references to the past (the nineteen twenties in France) mixed with modern details.Motor yacht “Spectre” (FB269) is a full custom 69-meter megayacht, with a steel hull and an aluminium superstructure arranged on five decks, featuring a swimming pool and a ‘touch and go’ helipad. Accommodating 12 guests in unparalleled comfort, the layout features two owner’s cabins (one has a private terrace, a sun lounging area and a hydromassage tub), two VIP cabins on the Main Deck and two guest cabins on the lower deck.Bringing together Benetti’s most advanced design and construction technologies, motor yacht “Spectre” is fitted with Ride Control technology by Naiad Dynamics, representing an absolute novelty for this type of boat. The system significantly increases stability during navigation and improves comfort on board with the help of four stabilising fins and three vertically-adjustable blades.The lines of the Hi Speed Cruising Hull, designed by Dutch firm Mulder Design, deliver maximum navigation efficiency, with a range of 6,500 nautical miles at 12 knots and a top speed of 21.2 knots, 30% more than a traditional displacement hull.The exteriors are by Giorgio M. Cassetta, who says that he has fallen in love with the project and is proud to have contributed to the creation of such a technologically advanced yacht: “I’m very fond of Spectre. It’s the perfect example of a virtuous confluence between the ideas of the owner and the shipyard. John and Jeanette Staluppi, with their immense experience and energy, have spurred us on to imagine a yacht complete with everything that could be desired on a boat this size. Benetti accepted the challenge of building it to the highest standards and with a wealth of innovative technology. The splendid result is a satisfaction that my firm will treasure in the years to come”.The style of the interiors, created by Benetti’s Interior Style Department, recalls the mood of certain French hotels and boutiques, standing out from Staluppi’s previous boats in a more classical and modern way. The floor in the main lounge, for example, draws inspiration from the Liberty style flooring in a Paris resort, featuring symmetrical forms and clean-cut geometrical patterns, enriched here with modern touches provided by the choice of Armani fabrics. Other references to French taste are the windows, a reminiscent of Paris’ typical Liberty style shops.With the launch of “Spectre”, Benetti begins a period of hectic activity featuring some very big yachts. A remarkable 7 Full Custom yacht deliveries are planned in 2018/2019, including 3 giga yachts over 100 meters each, now being built in parallel at the company’s Livorno shipyard.