Ocean Alexander has announced the appointment of Niel Steenkamp as its new Commercial Sales Director.
Steenkamp brings extensive experience in the boating industry, having been raised near the water in Cape Town, South Africa. His career began in the South African Navy as a submariner and continued with roles as a yacht captain and broker. Steenkamp expressed his passion for the industry, stating, “The sheer excitement of sailing and the endless possibilities of life on the water thrilled me and I thoroughly enjoy now sharing it.”
Niel Steenkamp
Dan Mundy, Head of Global Operations at Ocean Alexander, highlighted Steenkamp's talents in communication, organization, excellence, and trust, which align with the company's core values. Mundy said, “Niel has found an amazing career in the industry, not only serving his country in the Navy but later as a yacht captain, broker, and ambassador to his clients.”
For over 45 years, Ocean Alexander has been a leader in the luxury yacht industry, known for building stylish and seaworthy superyachts with meticulous attention to detail. The company focuses on the superyacht market with models ranging from 27M to 40M. In 2024, Ocean Alexander will offer four distinct series and a dozen models, with many yachts already sold and under construction.
Mundy emphasized Ocean Alexander's commitment to exceptional customer service, from sales consultation through commissioning and maintenance. He added, “With our global reach and exceptional dealer partnerships, we are poised to continually reach a broader audience and continue our path of growth through excellence. Niel’s passion and dedication make him a perfect addition to our team.”
Ocean Alexander is a family business. Two generations of one family have guided the shipyard for almost four decades. With manufacturing in Taiwan, Ocean Alexander is consistently one of the top selling brands for large yachts in the U.S. and currently produces models ranging from 26 to 36 meters in length.
Credits: Ocean Alexander