Reina Boats introduced the Houseyacht this fall, a novel concept stemming from the minds of Reina founders Hayri Dayi and Emin Günal.

Designed by Günal, the Reina Houseyacht lineup encompasses models ranging from 7m to 18m. This innovative range features five models catering to a variety of preferences, from a floating RV to an opulent two-story "waterfront condo."



Hailing from Turkey, the construction of Reina Houseyachts is currently underway. The Reina Live 44 DR is set to make its debut in Miami come September 2023, marking its global premiere at the 2023 Fort Lauderdale International Boat Show in October.

The inception of the Houseyacht concept was triggered by the Covid pandemic, as the Reina team observed a surge in interest not only in the boating lifestyle but also in water-based family vacations. 



Venturing into the US houseboat market, Günal and Dayi identified a gap. They noticed that existing houseboat designs were largely outdated, primarily catering to commercial rentals. This realization prompted them to craft the innovative Houseyacht concept, aiming to merge luxury and accessibility without compromising quality.

Reina adheres to CE Class C, ABYC, and US Coast Guard standards. Boasting marine-grade aluminum construction, the hull design follows catamaran engineering principles.

The Reina lineup employs Mercury outboard engines, aligning with the brand's sustainability goals. The latest Mercury outboards are fuel-efficient, eco-friendly, and certified with ultra-low emissions ratings.



In addition, Reina offers lithium-ion phosphate batteries, further reducing emissions by eliminating the need for a generator.

Headquartered in Fort Lauderdale, Reina Boats specializes in house yachts, pontoon boats, and recreational seaborne vehicles.

Credits: Reina Boats 

Latest News

Ferretti Group Shows Two Premieres at Genoa
Following its triumphant showcase at the Cannes boat shows, the Ferretti Group is heading to the Genoa International Boat Show, marking its 64th edition, with a fleet of seven vessels, including two premieres: the Ferretti Yachts INFYNITO 80 and the Pershing GTX80.The fleet exemplifies the creativity and innovative spirit of Ferretti’s renowned brands, which include Ferretti Yachts, Riva, Pershing, Custom Line, and Wally. Attendees will have the exclusive opportunity to experience the Italian debuts of the INFYNITO 80 and the GTX80.INFYNITO 80The Ferretti Yachts INFYNITO 80 is tailored for sea-loving owners who prioritize environmental sustainability, featuring the Group’s F.S.E.A. Technology (Ferretti Sustainable Enhanced Architecture). This model enhances the onboard experience with expansive covered outdoor spaces that create a seamless transition between interior and exterior living.Pershing GTX80The Pershing GTX80 combines comfort and excitement with intelligently designed spaces and boasts a spacious 23-square-meter sundeck, featuring the innovative SeaScape design. This sporty yacht harmonizes elegance, space, and the exhilarating essence of the Pershing brand.In addition to the premier models, visitors will also be able to admire a selection of other remarkable vessels, including the Ferretti Yachts 720, Custom Line 106’, Riva 56’ Rivale HT, Riva 88’ Folgore, and wallywhy100.Ferretti Group CEO Alberto Galassi expressed his enthusiasm: “Our exquisite boats are the result of substantial investments, creative visions, and a collaborative spirit synonymous with the Ferretti Group. We have an array of talents committed to continuous improvement. By the end of 2026, we anticipate launching 25 new models. The fleet we’re bringing to Genoa will illuminate the future of yachting, showcasing innovation and sustainability, particularly with the remarkable INFYNITO 80. With very positive economic results this year, we are poised for continued growth and to create beauty.”As always, the Group's presence at the event will be enhanced by luxury partners, featuring a range of exciting programs. Notable partners include automotive leader Range Rover, private aviation expert Flexjet, and Seabob, along with Torello, RODA for you, Frette, Venini, Atelier Rebul, and Unopiù for upscale decor. Italian partners like Dolce & Gabbana for bespoke staff uniforms, Lavazza with its premium coffee selections, and La Scolca for fine wines and champagnes will also contribute to the event, alongside Bang & Olufsen, specializing in audio products and home entertainment.The Ferretti Group, led by Chief Executive Officer Alberto Galassi, is now one of the world’s leaders in the construction and sale of luxury yachts and pleasure vessels, with a unique portfolio of brands: Ferretti Yachts, Riva, Pershing, Itama, Mochi Craft, CRN, Custom Line and Wally.Credit: Ferretti Group
New Appointment: Ferdinando Pilli as Lusben's General Manager
Lusben, a division of the Azimut|Benetti Group focused on refit and repair projects, is delighted to announce the appointment of Eng. Ferdinando Pilli as General Manager, effective September 2024.Throughout his extensive career, Pilli has held senior positions in prominent shipyards, acquiring significant expertise in both new building and refitting processes. He joined the Azimut|Benetti Group in 2018 and has served as the Custom Operations Director within the Benetti division most recently.Ferdinando PilliIn his new role at Lusben, Pilli will drive the division's growth and expansion, building on the major investment plan initiated in 2023 aimed at solidifying Lusben’s status as a leading authority in the refit and repair of motor and sailing yachts in the Mediterranean.“I am thrilled to take on this challenge and join such an esteemed company during this pivotal phase of growth, where innovation and efficiency will be central to our team’s efforts,” stated Ferdinando Pilli, the new General Manager of Lusben.Marco Valle, CEO of the Azimut|Benetti Group, expressed confidence in Pilli's appointment, stating, “We are excited to hand this responsibility to Ferdinando Pilli. His extensive expertise within the Group and experience from various shipyards will undoubtedly enhance Lusben’s offerings and strengthen our position as a global leader in the refit sector.”Lusben was founded in 1958 in Viareggio. The shipyard has over 60 years of experience in the yacht refit sector. Credits: Lusben
Denison Yachting Announces Partnership with Blade
Denison Yachting is excited to announce its new partnership with BLADE Urban Air Mobility, a leading global air transportation platform. This collaboration aims to enhance travel experiences for yacht enthusiasts attending the upcoming Monaco Yacht Show by providing helicopter services as an efficient alternative to congested ground routes in major cities.At the Monaco Yacht Show, BLADE will co-brand with Denison Yachting, offering helicopter transport for attendees flying into Nice airport and other locations directly to Monaco. Upon arrival at the Monaco Heliport, visitors will enjoy seamless transfers to Port Hercules via BLADE. Denison yacht brokers and their clients can conveniently book these flights at the Denison booth, where special rates will be available for Denison customers.Bob Denison at MYS “We are thrilled about this partnership,” said Jennifer Welker Peacock, Manager of Brand Partnerships at Denison. “As both Denison Yachting and BLADE expand in Europe, it’s the perfect time to launch this collaboration at the Monaco Yacht Show. BLADE transforms the travel experience, making it as glamorous as the breathtaking yachts displayed in Port Hercules and offering helicopter rides with stunning views of the Cote d'Azur.”Denison Yachting is set to showcase a selection of impressive yachts at the show and looks forward to welcoming attendees to its booth.Denison has long been a leader in the yachting industry with a rich family history dating back to 1948, and the start of Broward Marine in Fort Lauderdale. Today, the company provides complete yachting services worldwide, including superyacht sales, yacht charter, crew placement, and new construction. Denison operates out of over 20 waterfront offices with a team of 90+ licensed and bonded yacht brokers. Credits: Denison Yachting
64th Genoa International Boat Show Opened Its Doors
The 64th Genoa International Boat Show officially opens today, September 19, showcasing the vibrant international yachting industry. The grand ceremony will take place in the presence of esteemed guests, including Ignazio La Russa, the President of the Italian Senate, and Matteo Salvini, the Italian Deputy Prime Minister and Minister for Infrastructures and Transport.The inaugural conference, titled "Sea Policy: Charting New Courses for Italy's Competitiveness, An Outlook for the Yachting Industry," will commence at 11:30 AM, with an opening address by Italian Business Minister Adolfo Urso. The conference will be chaired by Matteo Salvini and is organized by the Italian Marine Industry Association.Later in the day, at 2:30 PM, the "Boating Economic Forum" will delve into market trends and data pertaining to the yachting industry, presented by the Italian Marine Industry Association’s Market Intelligence and Research Department alongside the Edison Foundation.Taking place from September 19 to 24, 2024, this year's event features a series of institutional presentations, workshops, and networking opportunities aimed at promoting Italy's modern maritime sector. The traditional flag-hoisting ceremony on the scenic Terrace of the Blue Pavilion will mark the occasion, with dignitaries such as Genoa Mayor Marco Bucci and other military and regional leaders participating in the opening proceedings.A highlight of the event will be the recognition of Olympic champions from the Guardia di Finanza, Marta Magetti and Francesco Bocciardo, who celebrated their victories at the Paris 2024 Games.The afternoon will continue with the Forum24 – a comprehensive program of conferences and workshops under the sponsorship of the European Commission. Kicking off at 2:30 PM, the "Boating Economic Forecast" will provide an in-depth analysis of the latest yachting market data, delivered by Stefano Pagani Isnardi and Prof. Marco Fortis.Additionally, the Forum Hall will host a conference titled “Yachting, Tax and Customs” at 3:45 PM, addressing pivotal regulations affecting the industry. This session will feature discussions led by notable figures from the Italian Marine Industry Association.The Eberhard & Co. Theatre will also commence its events, starting with an America's Cup-themed discussion at 2:00 PM, followed by a press conference from the Italian Harbour Offices focusing on summer safety statistics.The day will conclude at 7:00 PM with "Bitta64," a series of cultural events in the VIP Lounge of the Blue Pavilion, highlighted by Giovanni Grasso's presentation of his latest novel, adding a cultural touch to this prestigious maritime exhibition.Credits: Genoa International Boat Show
Moonen Yachts Signs Exclusive Global Sales Representation Agreement with IYC
Moonen Yachts is excited to announce the signing of an exclusive global sales representation agreement with IYC.Through this new partnership, IYC will serve as the global sales force for Moonen Yachts. The sales team will be led by Richard Gray in London, UK, and Matthew Stone in Fort Lauderdale, Florida, USA. IYC’s brokers worldwide will represent and support the Moonen Yachts business, providing sales advertising, promotional materials, and marketing support, while collaborating with other brokers to boost sales and enhance the Moonen brand's visibility.Moonen Yachts selected IYC as its sales partner based on the strong relationships developed with Richard Gray and Matthew Stone over the past year.Matthew and Louise Baxter, owners of Moonen Yachts, stated, “IYC’s global presence, experience in the superyacht market, and deep understanding of the Moonen brand were crucial factors in our decision to collaborate.” They emphasized the importance of having a strong representation in key global markets to connect with discerning customers who appreciate the value, comfort, safety, and lifestyle offered by a Moonen yacht. “We are confident that IYC will excel in this role, benefiting not just Moonen Yachts, but also IYC and our clients.”Richard Gray expressed pride in this strategic alliance, declaring, “This landmark agreement between IYC and Moonen Yachts is a pivotal moment for both our companies.”Matthew Stone added, “We are delighted to formalize our global partnership with Moonen Yachts. This milestone reflects our mutual dedication to excellence, innovation, and client satisfaction. Moonen Yachts is distinguished for its high-quality vessels, a testament to the manufacturer's commitment, generational expertise, and storied history. Matthew and Louise Baxter are passionate about their product and workforce and are willing to embrace calculated risks to ensure continued success for the company.”Moonen Yachts is a yacht builder based in the Netherlands, and its first yacht was built in 1964 under the original yard name of De Ruiter. In 1981, the yard was renamed Moonen Shipyards. It’s launching its first vessel under new ownership: Alhena. In 2017 Moonen Shipyards changed into Moonen Yachts. With the help of strong vision, innovative technology and new designers, Moonen is once again becoming the market leader in 30m to 50m luxury yachts.Credits: Moonen Yachts