Sea Ray has announced that it will present its first Europe-produced surf boat, the SDX 270 Surf, at the 56th Boot Düsseldorf international boat show, scheduled for 18–26 January 2025. The event will mark both the European premiere and the launch of European production for the model.
The SDX 270 Surf was initially introduced in the United States in 2024. According to the company, the boat incorporates Sea Ray’s NextWave surf system, designed to produce customizable waves for various watersports. With electric surf tabs, active trim, and three ballast tanks totaling 1,900 pounds, users can adjust wave height and length to match their preferences. A bow thruster has been added to assist with maneuverability and docking.
Brunswick-owned Sea Ray’s decision to expand production to Europe follows what the company has described as strong early retail performance, despite a challenging 2024 for the parent company. CEO David Foulkes noted in April that the brand’s new models contributed to market share gains at earlier boat shows.
“We are excited to introduce the SDX 270 Surf to the European market,” says Keith Yunger, president of Sea Ray. “Our redesigned SDX line bridges the gap across generations bringing families together to enjoy a day on the water. The popularity of wake surfing continues to grow, and we are pleased to use the spotlight of Dusseldorf to highlight our entrance into surf boat production in Europe, and to showcase our exceptional 2025 Sea Ray lineup.”
In addition to the SDX 270 Surf, Sea Ray will showcase its Sundancer cabin cruisers, including the Sundancer 370, 320, and 265. The Sundancer series will mark its 50th anniversary in 2025.
Other models on display at the Sea Ray booth will include the SLX 400, SLX 500, SDX 290, SDX 270, SDX 250, SDX 250 Outboard, SLX 260, Sun Sport 250, Sun Sport 230, SPX 230, SPX 210, and SPX 190 Outboard.
Credit: Sea Ray