GB Marine Group, the parent company of Grand Banks and Palm Beach Motor Yachts, has named Lynn Fischer as its new Global Chief Marketing Officer. The appointment follows recent expansions, including a 114,000-square-foot factory upgrade, and aligns with the company’s focus on brand growth and owner services.
Fischer, previously Chief Marketing Officer at private aviation firm Vista, brings experience in luxury and premium brand strategy. In her new role, she will oversee marketing, brand development, and customer engagement for GB Marine Group’s yacht brands.
Lynn Fischer
“GB Marine Group is not only a heritage builder – celebrating nearly 70 years of Grand Banks Yachts and 30 years of Palm Beach Motor Yachts – it's a company at the forefront of next-generation yachting,” said Fischer. “From its ocean racing-inspired manufacturing approach that redefines performance and fuel efficiency, to its use of advanced technology and materials, GB Marine Group is pushing the boundaries of what's possible on the water.”
CEO Mark Richards stated, “We are thrilled to welcome Lynn to the GB Marine Group. Her deep expertise in building aspirational brands and delivering personalized client experiences will be instrumental as we bring even more exciting new products to market, expand our global footprint, and evolve our factory-direct strategy.”
Fischer’s responsibilities will include brand strategy, digital marketing, global campaigns, and enhancing owner experience programs. The move comes as the company prepares new product launches and expands its factory-direct sales model."
GB Marine Group owns and operates three premium yacht brands: Grand Banks, Palm Beach Motor Yachts, and Eastbay Yachts
Credits: GB Marine Group
Viken Group has introduced its latest innovation in the luxury cruise yacht sector – the 196-meter REI. Developed as a collaborative effort between the three brands of the Viken Group – TDoS (Tillberg Design of Sweden), Hot Lab, and Thalia Marine – the project aims to set new standards in sustainable and exclusive cruise experiences.The REI project solidifies Viken Group’s position as a pioneer in the luxury cruise yacht segment. The vessel, designed to accommodate up to 112 guests and 125 crew members across its 10 decks, features a beam of 28 meters and offers a unique blend of adventure, sustainability, and exclusivity.“We are thrilled to introduce REI. The 196-meter project is the perfect illustration of the combined offerings of the Viken Group, where we manage exterior styling, engineering, master planning, and interior under one umbrella,” said Fredrik Johansson, Co-Founder of the Viken Group and Executive Director of TDoS. “This approach helps our clients streamline the process dramatically, control investments, and optimize outcomes for both guests and operators.”The yacht’s design features a streamlined exterior inspired by nature, combining technical, industrial, and automotive aesthetics with dynamic curves. In contrast, the contemporary interior offers a tranquil environment with adjustable lighting and tactile materials, providing a rare digital detox experience for guests.REI’s design focuses on balancing private and public spaces, featuring numerous dedicated areas for exclusive use. Notable amenities include duplex suites with private winter gardens and pools, massage areas, double-height windows showcasing panoramic views, and a stunning forward infinity pool.Sustainability is a key aspect of the design, with multiple propulsion options including electric, hydrogen, solar, and wind power. The vessel also includes a secondary 27-meter expedition vessel for easy embarkation and disembarkation, powered by electric or solar energy.The onboard experience is designed to be ever-evolving, with entertainment, activities, and menus adapting to the time of year and location. The exploratory dining concept, themed ‘from sea, to land, to sky,’ offers a diverse culinary journey.“The market for cruise yachts is currently looking very promising,” said Antonio Romano, Commercial and Marketing Director at Viken Group. “Thanks to our three brands – TDoS, Hot Lab, and Thalia Marine – Viken Group can harness our unique expertise across superyachts, cruise ships, and refits, meaning we are perfectly positioned to make our mark.”The REI project represents a significant advancement in the luxury cruise yacht sector, combining innovative design, sustainability, and an unparalleled guest experience.Credits: Viken Group
April 24, 2025
Heesen Yachts has announced the passing of its founder, Frans Heesen, on April 23, 2025, in his hometown of Oss. He is survived by his wife Petra, children, and grandchildren.Frans Heesen’s leadership and talent for identifying and nurturing potential were fundamental to the success and growth of Heesen Yachts. Known for his visionary approach and Dutch courage, Heesen took bold steps that shaped the future of the shipyard.One of his most notable achievements was the decision to build the groundbreaking yacht Octopussy, despite significant risks. This project not only succeeded but also brought global recognition to Heesen Yachts.Throughout his career, Frans dedicated himself to creating a family-like atmosphere at the shipyard. Even after the company was sold, the family environment he established remained strong. The values he instilled continue to define the company’s culture today.Heesen Yachts expressed its deepest condolences to Frans’ family and friends, noting that while his presence will be deeply missed, his spirit and vision will continue to guide the company.Frans Heesen’s contributions have left a lasting impact on the yachting industry and on everyone who had the opportunity to work with him. He will be remembered for his pioneering spirit and dedication to excellence.Credits: Heesen Yachts
April 24, 2025
Northrop & Johnson has listed the brand-new Absolute 56 Flybridge for sale at EUR2,033,250, with yacht brokers Jeffrey Chan and Martin Holmes representing the vessel. The Italian-built motor yacht combines performance with contemporary design, featuring Volvo Penta IPS engines for efficient cruising and joystick docking.The 56 Flybridge offers a full-beam master suite positioned forward for panoramic views, along with three guest cabins and a separate crew cabin. The aft galley connects the cockpit and saloon, enhancing indoor-outdoor flow, while floor-to-ceiling windows provide natural light. High-end finishes include polished cabinetry and sleek countertops.On deck, the yacht maximizes space with an expansive flybridge featuring a U-shaped dining area, wet bar, and lounging zones. An optional hardtop includes solar panels for energy efficiency. The foredeck includes a lounge with sunpads and a convertible teak table, while the hydraulic swim platform at the stern functions as a beach club with retractable stairs for water access.Designed for comfort and reliability, the Absolute 56 Flybridge is available for immediate delivery. Buyers seeking a turnkey, high-performance motor yacht can view the listing through Northrop & Johnson.Credits: Northrop & Johnson
April 24, 2025
The inaugural World Yachting Summit in Monaco convened over 200 participants from 20 countries, including industry leaders, regulators, and innovators, to address critical challenges facing the sector. Modeled after global forums like COP and Davos, the three-day event featured 19 panel sessions and 8 keynote talks focused on sustainability, modernization, and generational engagement.Keynote speaker Jean-Claude Biver, former CEO of Blancpain and Hublot, emphasized innovation through his "first, unique, different" philosophy, while Azimut Benetti's Giovanna Vitelli led discussions on practical sustainability measures. A SMART framework emerged from debates:Sustainable: Industry must transition from compliance to climate leadership, per DNV's Barbara Sanches and Energy Observer's Victorien Erussard.Modern: Calls for transparency in listings and standardized regulations for emerging destinations.Attractive: Shift needed from ostentation to purpose-driven experiences for younger demographics.Resourceful: Unified advocacy and economic impact storytelling urged, mirroring aviation sector models.Transformative: Early marine education and human-centric design identified as priorities.Albert Manzone of Société des Bains de Mer highlighted Monaco's stability as a blueprint for resilience. Closing sessions noted geopolitical and labor challenges, with cautious optimism about adapting to sustainability demands and experience-focused ownership models.The Summit was co-organized by M3 and OMNIYAT. M3 CEO José Marco Casellini stated: "WYS 2025 leaves a lasting impression... establishing itself as a driving force for innovation and strategic thinking about the future of yachting."A second edition is planned for 2026 to continue progress on these initiatives.Credits: World Yachting Summit
April 24, 2025
Sacs Tecnorib will exhibit four models at the Palma International Boat Show from April 30 to May 3. The display, organized with Mallorca distributor Swiss Yachting and Spanish dealer Helimotor, will feature the Pirelli Speedboats 30 and 35, along with the Strider 13 and Strider 11, at stand M-34 in Zone 1.Pirelli 30The Pirelli Speedboats line, designed by Ted Mannerfelt, will be represented by the 30 and 35 models, which emphasize performance and sporty aesthetics. Strider 11The Strider range, designed by Christian Grande, includes the 13-meter Strider 13, focused on comfort for extended cruising, and the more compact Strider 11, suited for day trips with functional living spaces.Pirelli 35The company's participation underscores its focus on expanding its Mediterranean presence with models that combine design, construction quality, and performance. The Palma show marks the beginning of the Mediterranean boating season.Sacs Tecnorib Spa was established in 2021 from the union between TecnoRib srl and Sacs srl. Sacs tecnorib spa is the official licensee of Pirelli brand inflatable boatsCredits: Sacs Tecnorib Spa
April 23, 2025